Apple Music has broken the 40 million subscriber mark, according to Variety, and picked up a new boss in Oliver Schusser, who’ll be running the streaming service as part of his new role as vice president of Apple Music & International Content.
Apple confirmed to The Verge that Schusser will report to Apple senior vice president Eddy Cue, and will be in charge of managing Apple Music, as well as running Apple services like the App Store and iTunes outside of the US. Schusser has previously led launches of Apple services including the App Store, iTunes Store, and iBooks for international markets, as well as managed label, studio, and publisher relations for Apple outside the US. This makes him a logical fit for managing the continued growth of Apple Music, particularly as the company looks to continue to expand the reach of the streaming service beyond the US.
It’s another milestone for Apple’s service, which hit 30 million subscribers in September 2017, although Apple still has a way to go before it tops Spotify’s 70 million paid subscribers around the world. That said, according to a recent report in The Wall Street Journal, Apple is on pace to top Spotify in the US by this summer, with the Cupertino company’s streaming service said to be growing its subscribers by 5 percent per month, compared to Spotify’s 2 percent rate.